Why Nimet Abla when you buy the lottery?

Why Nimet Abla when you buy the lottery?

The survey conducted by the Sociology and Social Work departments on the preference of Nimet Abla Lottery Dealer yielded interesting results. Although the respondents said that they buy tickets here mostly because they believe that it brings luck, experts point out that social practice has an important role in this.

Üsküdar University Department of Social Work and Sociology conducted a field study on the "Reasons for Preferring Nimet Abla", the famous lottery dealer that has been on the agenda recently with the 70 million TL jackpot to be given in the New Year's draw of the National Lottery.

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Commenting on the results of the survey, Prof. Dr. Ebulfez Süleymanlı, Head of the Department of Sociology at Üsküdar University, noted that in the context of variables such as occupation, place of residence and educational status, it was tried to understand why the participants preferred to buy lottery tickets from Nimet Abla Dealer. Prof. Dr. Ebulfez Süleymanlı made the following assessment:

Students buy the most

"According to the survey results, a significant portion (32%) of the people waiting in line at Nimet Abla Lottery Dealers are students. This group is followed by retired people (8.2%), housewives (8.1%) and economists (7.9%). 86.5% of the respondents indicated Istanbul as their place of residence, while .5% indicated non-Istanbul as their place of residence.

It is preferred because it is a lucky place

In response to the most important question of the study, "Reasons for preferring Nimet Abla", almost all of the participants emphasized that they prefer this dealer because of the luck factor and because they think that this dealer is a lucky place. Some participants explained this luck as superstition, some as closeness/tradition/habit, some as probability calculations such as the fact that it has sold more, and some as sympathy for this lottery dealer by answering "because of its energy" and "we like it"."

It stems from social practice

Prof. Dr. Ebulfez Süleymanlı stated that according to the results of the survey, Nimet Abla is not preferred only because of the luck factor and said: "The luck factor is the most basic factor for the dealer who sells games of chance, but the situation in Nimet Abla is that buying a ticket there has turned into a social practice in the urban life of Istanbul. Therefore, elements such as tradition, luck and belief are combined. Moreover, dealers that are branches of Nimet Abla have also appeared in the square, but people prefer the original Nimet Abla, namely Eminönü Square. The history of Nimet Abla and the fact that Eminönü Square is one of the most central and historical spots in Istanbul are among the reasons why it is so preferred and has become a part of daily life. In addition, Nimet Abla has a website, appears as a place on Google and is mentioned among the places to visit in Istanbul. With this feature, it adds its own human traffic and flow to urban life."

Most heard from the media

Prof. Dr. Ebulfez Süleymanlı stated that the two most common answers to the question "Where did you hear about Nimet Abla?" were "Media (TV news)" (51.4%) and "Recommendation of friends and relatives" (29.7%): "In other words, these are actually communication channels that we can characterize as "traditional". As a matter of fact, when we look at the history of Nimet Abla, we see that it became famous with the newspaper article titled "Fortune is Born from Nimet Abla". In other words, what is called "traditional media" in sociology emerged as a part of the old social structure where tools such as newspapers, radio and television were effective. On the other hand, 'social media' is the third most common response. In other words, we understand that although it emerged with traditional media, it also has an important place in new media. The fact that this place has become a touristic or popular spot can be considered as one of the main reasons for this."

Especially New Year's tickets are bought here

Prof. Dr. Ebulfez Süleymanlı stated that the question "Do you think or have you bought New Year's lottery tickets from other dealers?" was also asked to the participants in the survey and said, "32.4% of the participants answered yes and 67.6% answered no to this question. As can be seen from these answers, most of the people prefer to buy lottery tickets from Nimet Abla, especially New Year's lottery tickets. In other words, although luck is the main factor, the source of luck is not the lottery game, but Nimet Abla itself and the practice of buying tickets there."

It is unclear how the jackpot will be used

Prof. Dr. Ebulfez Süleymanlı stated that a significant portion of the answers to the question of how the jackpot would be used if it were to be awarded included uncertainty and indecision, and said, "The main themes that stand out in the others are family-related expenditures and purposes, individual expenditures and purposes, foreign travel expenditures, social and altruistic purposes such as aid and donations."

32% waiting for the jackpot

Prof. Dr. Ebulfez Süleymanlı stated that 32.4% of the participants answered "jackpot" to the question "What is your expectation for winning from the New Year's lottery draw this year?" and that this was followed by 100 thousand TL with 10.8%, 10 thousand TL with 8.1% and amortization with 8.1%.

The survey, which was conducted with the participation of 37 people waiting in the queue in front of Nimet Abla Lottery Dealer in Eminönü Square with face-to-face interview method, was attended by 20 men and 17 women between the ages of 17-51.

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Updated At05 March 2024
Created At25 October 2022
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